Seriously Hallmark ,- you need to be reading the complaints. WHY do you have to be airing non-stop Xmas movies on BOTH of your channels. I am like everybody else on this, a little is okay, but I think your channel has been going overboard. Xmas can be a tough time for MANY people. Give it a rest.
I have friends who have very happy family lives and they even think this is TOO much!
You do Valentine's countdown, that is also ridiculous.
I don't know who is in charge of your programming, but they obviously must have slept through "Marketing" classes.
It will be interesting to see you if care enough about your audience to make changes !